Customer Success

Casino CRM Manager

We recruit for a gaming company with a sweepstakes casino company, is seeking a CRM Manager to join our fast

growing team. In this role, you'll play a pivotal role in building and nurturing relationships with our

valued players, driving engagement, and maximizing players' value.

Develop and implement a comprehensive CRM strategy tailored to the sweepstakes casino industry.
Plan, execute, and analyze segmented marketing campaigns across various channels to acquire and retain players.
Write clear and concise briefs for marketing materials and ensure alignment with overall CRM goals.
Create campaign configurations using our CRM system, ensuring data accuracy, segmentation capabilities, and campaign automation.
Analyze campaign performance using A/B testing and data-driven insights to optimize future marketing efforts to identify areas for improvement.
Manage strong relationships with key stakeholders across various departments (marketing, operations, customer support).
Stay up-to-date on industry trends and best practices in CRM and sweepstakes casino marketing.

Minimum 1 years of experience in CRM / Monetization management, preferably within the online Real money gaming or social gaming industry.
Proven track record of planning, executing, and analyzing successful marketing campaigns and monthly calendar, across various channels (email, push, in game pop-up,

social media, etc.).

Strong understanding of CRM principles, data segmentation, and campaign automation.
Experience writing clear and concise marketing briefs.
Proficiency in CRM software (e.g.,Optimove, Bloomreach, Smartico) and data analysis tools (e.g., Google Analytics, Tableau, Data studio).
Excellent communication, interpersonal, and organizational skills.
A passion for the online casino industry and a strong understanding of players psychology.

We offer a competitive compensation and benefits package, a dynamic and fast-paced work

environment, and the opportunity to be part of a growing company at the forefront of the online

casino industry.

Ready to take your career to the next level? Apply today!

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